Short-Form Video

Since its launch in 2016, TikTok has transformed the landscape of social media by offering a platform dedicated to short-form video content. With its rapidly growing user base, TikTok has not only revolutionized entertainment and content creation but also become a powerful marketing tool. The platform’s success lies in its ability to keep users engaged with bite-sized videos that are easy to consume and share. This article will explore the influence of TikTok on social media, how it has changed content consumption habits, and how businesses and creators are leveraging it to build a brand.